Remember your vehicle has seconds to grab people’s attention. You have a small window of opportunity to impact potential customers Your designs need to be impressive but not distractive.

Too much info in a vehicle wrap can easily create the wrong impression of your business. Your images and designs should always send a clear and concise message. Most important factors are your business logo, single line statement, tagline and web address.

When you design the ads on your car wrap, it’s important to think about how visible they are to viewers. Consider adding design elements forpeople on the sidewalks who will see your company vehicle. You can test your designs by having your car pass by several times. You can also do the same visibility test by parking your car on the street and driving past it. This strategy allows you to have a sense of how effective the placement is of your intended branding messages. Compare how many phone calls or new interested customers you get before and after launching your marketing campaign using two different business vehicle wraps. Another good idea is to match the designs you used on your cars with the same design elements on your website. This may include adding new design elements to your website.
You can launch a new campaign in the next month or quarter to measure how effective your vinyl wrap designs are and what changes you need to make.